5K Dance Party is an un-timed 5k run where the course is divided into five zones, each themed to their own genre of music. Participants walk, run, and of course DANCE their way through a history of great dance tunes. Upon finishing, they transport back to the present for an epic dance party full of food, fun, games, and music.
I was responsible for updating the brand elements to reflect an emphasis on dance and motion. This included a redesign of the website and the participant shirts.
Apparel, Design, Website